Since my picture made it on the screen capture in Michael Arrington’s review of Squidoo on TechCrunch, I thought I’d comment. (I’m the guy next to the smiley face.) He explains “Why Squidoo Won’t Work” in some detail comparing it to WikiPedia and blogs then stating that “no one person can really be authoritative on a given topic.” I’ll have to mull that over. 

Two months ago I wrote a review of Squidoo. Up until that time I had been fairly active on Squidoo with a couple of top 10 lens. Later I was asked to be on the Squidoo review board. So I’ve more than “kicked the tires” on Squidoo. In the last two months I’ve not done much on Squidoo because of work on my own project.

I’ll repeat from that review that “I believe that Squidoo needs to involve lens readers more.” Others have made many suggestions on how to do that. But that is the first area I’d look to if I was on that crew.  Second, it seems that Squidoo was always a bit cold, that lensmaster pages are secondary. My other suggestion to Squidoo is to add more social networking to the lensmaster pages. The lenses themselves are fine, but I’d concentrate on the lensmaster pages. Why can’t I modify my page like I can a lens. (Compare for example.) See if you can get the lensmasters to take pride in their “home” page and build the community from there. Where are the comments?

In short I think Squidoo still has legs but I agree that it will need some changes to more forward. This crew has already moved Squidoo quite a ways since November and they can probably keep moving it. We’ll know for sure when I do my SuperBowl Ads for 2007.